Helping creative entrepreneurs share their passion.

Marketing Minute: The Marketing Conversation

Marketing is a conversation

Creative Technology Services explains the role of branding in building a marketing strategy.

Marketing Minute: A Brand Versus a Logo

A Brand versus a Logo

When most people start a business, their mind immediately jumps to creating a logo. That’s because most people think building a brand and creating a logo are the same thing. In reality, building a brand is a lot more like creating a character for a book. You give this character a style and a personality, […]

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